BRIDGETOWN, Barbados, Wednesday July 10, 2013 – Six-time Grammy Award-winner Rihanna is expected to “rock de rock” when she returns home to Barbados to stage her second concert here in November.
According to Minister of Tourism Richard Sealy, the privately produced event is scheduled for Saturday November 2.
Sealy told the press that the event would not be produced by the state-owned Barbados Tourism Authority (BTA), but by international concert promoters Live Nation Entertainment.
“On the last occasion, as part of the Loud concert tour, the BTA produced a concert here. That is not the case this time around. There is a private promoter, Live Nation, internationally known, and as part of [Rihanna’s] Caribbean tour she is scheduled to perform here in Barbados November 2,” the tourism minister said.
Sealy noted that it would be another coup for Barbados from a tourism industry perspective.
“We’re going to work with them [Rihanna’s team], obviously. There’s a natural tourism advantage to be gained from it,” the minister indicated.
The 25-year-old Barbadian megastar’s original concert on her home ground was staged on August 5 two years ago at Kensington Oval and played to a standing-room-only audience of local and visiting fans.
Rihanna, who burst onto the world stage in 2005 with her Music Of The Sun debut album, has since earned numerous accolades including six Grammys, five American Music Awards, 22 Billboard Music Awards and two BRIT Awards.
She has sold more than 100 million records worldwide, which makes her one of the bestselling artists of all time, and has achieved 12 number one singles on Billboard’s Hot 100 chart, the youngest solo artist to achieve this feat.
Last year, TIME named Rihanna one of the 100 Most Influential People in the world.