Nevis Tourism Authority Launches Times Square Billboard Campaign with Vacation Giveaway

NIA CHARLESTOWN NEVIS (November 10, 2022) – The Nevis Tourism Authority launched their new digital billboard campaign in New York City’s Times Square just in time to welcome the holiday season. The three-month display showcases visuals of the island’s luxe offerings alongside stunning imagery of its famed sandy beaches and lush green Nevis Peak. To promote the digital billboard campaign, The Nevis Tourism Authority will host a giveaway of a luxurious trip for two to experience the island.

“Our goal is to inspire travelers to escape New York’s harsh winter and the everyday hassles of life,” said Devon Liburd, CEO of the Nevis Tourism Authority. “We are excited to bring the beauty of our destination to one of our key markets and give an enticing first taste of our special island. Pedestrians will enjoy a #ANevisMinute by escaping to paradise while watching our campaign.”

To encourage travelers to visit the destination, the Nevis Tourism Authority is giving away a vacation for two. The prize includes two roundtrip flights from the U.S, to St. Kitts with a water taxi transfer to the island of Nevis plus a three-night stay at Four Seasons Resort Nevis and a three-night stay at Golden Rock Hotel Nevis for a total of 6 nights 7 days in the destination. The contest will launch on November 9, 2022, and will run until January 31, 2023.

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